Access to student training portal:
Full training library of business and marketing strategies for massage therapists, that can be taken at your own pace and schedule.

Weekly Live Sessions:
3 months of weekly live sessions, where you get personal questions answered. You’ll get help with your practice in real time. In these live sessions youʼll get to meet with Lani and her special guests each Friday a noon PST.

They answer your questions and work with you on your specific areas of your business. Invaluable.

Special Guest Speakers: We bring in guest speakers and industry experts, who help you with your branding, website, funnels, email automations, creating a review process and setting up a repeat business process. Priceless.

Master Marketing Concepts:
Learn masterful marketing principles, and exactly how to apply them for new clients and get a glowing client referral network! No paid ads and no social media required.

Personalized Support:
Receive feedback on your business, massage strategies, which brings tremendous value.

Plus6 Figure Blueprint Bonus:
Get this valuable bonus blueprint to create a roadmap specific to your practice and capacity.

This training is divided into 12 weekly sections, each section builds on each other and designed to help you take action, grow & scale.

Course Syllabus

Section 1: Impressions
Delve into the significance of impressions in massage therapy. Master professional appearance, client interaction, and body language for trust and rapport building.

Section 2: Presentation
Acquire expertise in aligning quality with presentation, as you uncover the art of crafting a meticulously prepared massage setup, selecting optimal supplies, and cultivating a spa-like ambiance for an exceptional massage experience.

Section 3: Communication
Tailor your approach to master client communication including understanding client desires, fostering trust, attentive listening, and responsive interactions.

Section 4: Experiences
Master the art of catering to individuals, couples, and groups. Tailor your approach to each setting. Learn expert techniques on how to end your massage for lasting positive impressions. Plus the significance of meticulous post-treatment clean-up, organization techniques for supplies, and embrace the principle of leaving the space in pristine condition.

(this is not massage school, these are the crucial pieces they do not teach you)

Section 5: Mindset, How To Sell Yourself & Nail Your Niche
Find Your Massage Niche and understand why having a niche is essential for attracting the right clients. Master your mindset so you can sell yourself to the right people.

Section 6: The Business Side
Setup the legal side of your business, including licenses, compliance, business cards (yes you need them) and more. Create a legit foundation so you can properly scale and run your business so it does not run you.

Section 7: Marketing Strategy (Foundation)
Marketing is such a big section we broke it into 3 parts. First we begin with your brand, brand guide, pricing your services, crafting your offers, packages and your website.

Section 8: Marketing Strategy (Software and Funnels)
Next we dive into your roadmap and blueprint for your business including setting up your funnels, your CRM, your email strategy - what can we automate and what we cannot), social media - if you decide to engage in s social strategy, content creation, organic traffic - no paid ads, mailers - yes they work if you know the right formula.

Section 9: Marketing Strategy (Make Money)
New client acquisition, booking clients, referral programs & partnerships. Now we tie it all together so you start making more money.

Section 10: Getting Paid
Master the business aspect by creating a streamlined booking process, hassle-free payment methods and processing, document storage, accounting practices and setting up your bank accounts (yes you will even have a savings once we are done).

Section 11: Add More Income
Add-ons, Tips$, referral programs and how to make money from your recommendations

Section 12: Know Your Numbers
Review your numbers to see what is working and what we need to adjust. This is continuous process and we give you our system to perform regular audits to constantly optimize and grow.

6 Figure Blueprint Bonus: Get a blueprint to create a roadmap specific to your practice and capacity.

You start anytime after you have made the purchase. The program is self guided so you do it in your own time.
You do need to complete the prior section before getting access to the next. Each section builds on one another to make sure you have a solid foundation.

This training is all about the Business and Marketing Side. Setting up your business, implementing your marketing plan and creating a roadmap to get to 6 figures .

PLUS how you see yourself through your client’s eyes and make adjustments to get loyal clients for life.

We all about setting up your business legally, creating a valued brand (or name for yourself), positioning yourself as the trusted authority (digitally and in person), creating funnels that work while you sleep, have a long waiting list and create a 6 figure+ business (part or full time).

Lani has helped massage therapists grow their practice to 6+ figures and make a steady income stream doing what they love

She helps beginner to advanced massage therapists understand what it takes to achieve their professional goals and take action to get there.